Game. Changer – Beyond the badge

08 Oct 2021
4:00 pm - 5:00 pm ET (UTC-4)

Game. Changer – Beyond the badge

Register for this session

It’s time to change the way we think about gamification.

Once considered the crème de la crème, ‘Badges’ are now just the tip of the digital fundraising iceberg.

In this session, we’ll take a look at how non-profits from around the world are using smart digital techniques to enhance their users’ experience. Leveraging people’s natural desires for socializing, mastery, competition, achievement, and status to drive fundraising, engagement, and retention.

The team from SickKids Foundation will join us to discuss the digital strategy behind the launch of The Million Reasons Run, benefitting Canada’s Children’s Hospital Foundations. By reimagining run-of-the-mill processes, they were able to guide participants and donors to take specific actions that directly result in increased revenue.

Don’t miss your chance to join the session. Spaces are limited, so get in quick before they are gone.

(Disclaimer – Spaces aren’t limited, but did you feel the urgency to act?….. Gamification)